Webway Graphics logo Webway Graphics
828 202-418-1000 888-225-5322. 351 FCCDoYourJobFightSpam. 3562

Google Business Profile

Matters more Than You may Think

When someone searches for a product or service near them—like “stump grinding upstate SC” or “brush and debris removal near me”—they’re not scrolling through endless pages of search results. They’re clicking on the top-tier results, scanning reviews, checking hours of operation, and getting a phone number to call and schedule an appointment.

Your Google Business Profile is what puts you in the top-tier results when potential clients are searching for the products or services you offer. It’s where most local hiring decisions get made.

What GBP Does — That Your Website Alone — Can Not Do

  • GBP Shows Up First: The 'map pack' (the top-3 results) appears above traditional search results. You can have a fantastic website, but if your GBP isn’t showing up, you’re getting overlooked.
  • GBP Fuels Trust: Reviews, photos, business hours, and regular updates build credibility fast. Customers want to see real-world proof that you exist and are active.
  • GBP Works With Voice Search: When someone says, “Hey Google, find a stump grinder near me,” they are hearing GBP results—not your website.
  • GBP Helps Google Help You: An optimized profile gives Google the signals it needs to match your business with the right local searchers.

Your website is your online home, and Google Business Profile is the map to your front door. It's what helps people find you, to see that you are open and active. It helps them feel confident enough to knock on the door or walk right in.

Without it, even the most expensive website can go unnoticed — like a beautiful lakeside retreat hidden deep in the forest, with no road signs leading anyone to find it.

With it, your business will be presented in local search results—complete with directions, photos, reviews, and a virtual welcoming “Yes, We’re Open” sign along with your website and contact information.

Your Google Business Profile doesn’t replace your website—it guides people to it. And when both are working together, customers don’t just find you—they choose you.

Your Google Business Profile (GBP) is free, but it only works if it is active, accurate, and optimized. It’s not something you can simply set and forget. Many businesses struggle with this, which is where Webway Graphics can assist by maintaining your Google Business Profile effectively.